P.O.S. & Marketing

P.O.S.
Attractive and high quality packaging and modern “eye-catching” displays help the products to be sold in the shop. 70 % of purchase decisions are made directly at the “point of sale”. ANSMANN AG understands this point and so is always developing new ideas to get the products selling faster!

Marketing
ANSMANN AG breaks not only new grounds in the area of technology, but also again and again in the area of marketing.

The world-famous tri-athlete Heidi Jesberger has been a sponsoring partner for ANSMANN for many years. Further sponsorship campaigns in the area of art, youth work, technology and sports complete ANSMANN’s marketing portfolio. In addition to sponsorship top quality marketing is still reaching out in other areas. High quality informative brochures and other sales promotions ensure that the ANSMANN products are well presented to their customers.

Interesting advertising and editorial publications in trade journals and consumer magazines help to increase ANSMANN’s brand awareness throughout the world.